September 17, 2019

Laura Froelich: Head of U.S. Content Partnerships, Twitter

Laura Froelich is Head of U.S. Content Partnerships at Twitter and prior too, was the Global Director of Sports Partnerships. Our discussion ranges from the value proposition Twitter provides and how it is constantly improving personalization, to her NY fandom and her favorite twitter follows. We also discuss relevant technologies in the space and which sports properties really get fan engagement.

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