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Welcome to The Bond, where we'll dig into the dynamic relationship between fans and their deep passion for sports, entertainment and culture. Investigating why fans are fans, how the digital age is changing this interaction, what future engagement could bring and hear some fun, personal fan stories from our guests.
Episodes
Friday Jun 26, 2020
Carlos Silva: CEO, World Team Tennis
Friday Jun 26, 2020
Friday Jun 26, 2020
Carlos Silva is the CEO of the World Team Tennis, a mixed-gender professional tennis league that has been in existence for 45 years. Billie Jean King and many others have been there from the beginning and the WTT now has some of the world’s best competing each year. Carlos and I catch up the creating a season in the COVID-19 landscape, how they are coming back, when, where, the fans in attendance, new protocols and changes we will see. We also touch on treating people well, and working with good people and how that ties into social justice, humanity and a core belief of the organization and Billie Jean King who has been there from day one. The league begins July 12 and runs through August 2 with the finals on CBS. For more information check out www.wtt.com.
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